We are responsible for the rights management and exploitation of programs of the NPO. The first deals have now been concluded with KPN, Videoland and Netflix. "The quality of Dutch content has absolutely more potential when it comes to international sales than has been used so far", says Michael Spendel (managing director Dutch CORE).
Dutch CORE will develop and manage rights management for broadcasters and NPO. The aim is, in addition to promoting efficiency, to determine to what extent the licensing of productions to VOD parties relate to their own services such as NPO starts. In addition, Dutch CORE may also facilitate the sale of programs and formats of public broadcasters abroad as agents in the future.